| Approach | Specialist AI agents review your Google Ads account daily and file each finding as a case with evidence. | AI agents that audit and optimize paid ads “on autopilot”, around the clock. |
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| Applying changes | Only when you press Apply. There is no automatic mode. | Executes changes around the clock, with approval controls and an approval queue. |
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| Undo | Current values are recorded first, so most applied changes can be undone from the case. | A change log with reasons is described; undo is not described on the public pages we checked. |
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| Fixes outside Google Ads | Match types, existing ad text, landing pages, tags, and conversion setup come as step-by-step hand-offs. | Offers SEO fixes and a landing page builder with A/B tests. |
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| AI chat | Chat inside each case; a fix proposed in chat still needs your approval. | An MCP server that connects Claude, ChatGPT, and other assistants to your accounts, with approval-gated writes. |
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| Ad platforms | Google Ads. | Google, Meta, Microsoft, TikTok, LinkedIn, Reddit, Snapchat, and ChatGPT Ads. |
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| Price | Free during early access. Small accounts stay free; paid plans will apply to larger accounts, and early users keep a discount. | Paid Ads Autopilot from $89/month with a 7-day free trial; higher tiers add SEO and ecommerce. |
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