Search terms & keywords
- Add negative keywords
- Add converting searches as keywords
- Pause or enable keywords
- Change keyword bids
Google Ads optimization tool
The Google Ads optimization tool that shows its work.
Boxoo is PPC software built around specialist AI agents. They review your Google Ads account every day, explain each finding with the numbers behind it, and prepare the fix. You approve it with one click, and you can undo it.
How it optimizes your account
Most Google Ads tools hand you a score or a to-do list. Boxoo does the analysis and prepares the change, and leaves the decision with you.
- Daily review
Up to 21 reviews read your live Google Ads data every day: search terms, budgets, bidding, tracking, ads, landing pages, targeting, and more.
- A case with evidence
Each finding becomes a case with what was found and the numbers from your account behind it.
- A prepared fix
The agent investigates the case and prepares the change, or exact steps when the fix is outside Google Ads.
- You approve, or undo
Nothing changes until you press Apply. Boxoo records the old values first, so most changes can be rolled back.
What it can change for you
Every change below is applied through the Google Ads API when you approve it.
Budgets & bidding
- Change campaign budgets
- Set Target CPA or Target ROAS
- Switch a campaign’s bid strategy
- Pause or enable campaigns
Ads & assets
- Create responsive search ads
- Add sitelinks, callouts, structured snippets
- Pause or enable ads
- Remove an underperforming asset
Targeting & structure
- Exclude locations
- Set location, device, and schedule bid adjustments
- Create ad groups
- Create a paused campaign from an existing one
Conversion tracking
- Change conversion counting (one or every)
- Change the conversion window
Steps it hands to you
- Match type changes
- Edits to existing ad text (it offers a new ad instead)
- Landing pages and website tags
Automation for the analysis. You for the decisions.
Google Ads automation usually means rules or scripts that change your account on their own. Boxoo automates the part that takes hours, reading the account and finding what to fix, and keeps every change behind your approval. That makes it a safe way to optimize an account you care about.
Search terms & keywords
Reads every search your ads showed on, catches the ones that waste money, and finds the ones worth adding.
What it checksBudgets & bidding
Checks whether budget sits where it earns the most, and whether each bid strategy fits the data behind it.
What it checksPerformance & structure
Explains why the numbers moved: account changes, anomalies, campaign settings, structure, and Performance Max.
What it checksTracking & reporting
Makes sure your conversions count correctly, briefs you on yesterday, and weighs Google’s recommendations against your real numbers.
What it checksCreative & landing pages
Reviews ads, assets, and the pages they send people to, and catches weak creative before it costs you.
What it checksGrowth & targeting
Finds where more spend still pays, and checks locations, devices, schedules, and audiences.
What it checksComparing Google Ads tools?
Read our honest list of the best AI tools for Google Ads, or compare Boxoo with Opteo, Optmyzr, Ryze AI, and Google Ads Advisor. Want to see what the tool would find first? Run the free Google Ads audit.
Questions
What does a Google Ads optimization tool do?
It reads your account, finds what is costing money or holding results back, and helps you fix it: wasted search terms, budget limits, weak ads, broken tracking, and targeting problems. Boxoo does this with specialist AI agents that review the account every day and prepare each fix for your approval.
Is Boxoo a Google Ads automation tool?
It automates the analysis, not the decisions. Reviews run on their own every day, and each finding arrives with a prepared fix, but nothing changes in your account until you press Apply. Most applied changes can be undone from the same case.
How is Boxoo different from other PPC software?
Instead of a list of rules or a single score, each part of the account has its own specialist that explains what it found with evidence from your account. See our comparisons with Opteo, Optmyzr, Ryze AI, and Google’s own Ads Advisor for the details.
Does it work for agencies and manager accounts?
Yes. Create a workspace for each client account, invite teammates as owners, managers, or viewers, and connect client accounts you reach through your manager (MCC) account.
How much does it cost?
Boxoo is free during early access. When paid plans arrive, small accounts stay free, only larger accounts pay, and early users keep a discount.
Put the tool on your own account.
Free during early access. Small accounts stay free. New cases and updates every day, and nothing changes without you.
